{"id":156871,"date":"2021-08-02T11:27:20","date_gmt":"2021-08-02T15:27:20","guid":{"rendered":"https:\/\/webarchive.umw.edu\/eagleeye\/?p=156871"},"modified":"2021-08-05T12:36:20","modified_gmt":"2021-08-05T16:36:20","slug":"a-message-from-the-director-of-university-marketing","status":"publish","type":"post","link":"https:\/\/webarchive.umw.edu\/eagleeye\/2021\/08\/02\/a-message-from-the-director-of-university-marketing\/","title":{"rendered":"A message from the Director of University Marketing"},"content":{"rendered":"<?xml encoding=\"utf-8\" ?><p>Colleagues,<\/p><p>We are excited to announce that after two years of planning (interrupted by COVID), this week, we will start a phased rollout of our new brand! When you arrive on campus, you will notice that new light pole banners are being installed, and they&rsquo;re going up on the Dahlgren and Stafford campuses as well. In addition, the UMW website, messages on the digital screens throughout our campuses, and Eagle Village&rsquo;s electronic billboard will reflect our new marketing approach.<\/p><p>Thank you to those who came out to the employee appreciation picnic on <strong>Monday <\/strong>and picked up their baseball caps. We will also give away aluminum water bottles&nbsp;at the&nbsp;All-University Assembly two weeks later&nbsp;on <strong>August 16<\/strong>.&nbsp;Sustainability matters, and you&rsquo;ll want to get your reusable bottle while they last<strong>.&nbsp;<\/strong><\/p><p>The next week, we&nbsp;will celebrate the first day of classes on <strong>August 23<\/strong> with an all-campus&nbsp;pep rally on Ball Circle from 11:30 a.m. to 1 p.m.&nbsp;On that day, bring your lunch, pick up a newly designed T-shirt (and other swag), mix and mingle with colleagues and students,&nbsp;enjoy the sounds of a local DJ, and take all the selfies with Sammy and your co-workers that your Facebook and Instagram feeds can handle.<\/p><p>Then, throughout the academic year, we will announce additional activities and programs as we continue to tell our story, culminating with a new web design that will roll out in the summer of 2022.<\/p><p>Thanks to everyone &ndash; literally thousands of you &ndash; who completed surveys, participated in focus groups, and helped define what makes UMW special. You matter, and&nbsp;we are grateful!<\/p><p><strong>Malcolm T. Holmes<br>\n<\/strong>Director, University Marketing&#8203;<br>\nAdvancement + University Relations<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Colleagues,We are excited to announce that after two years of planning (interrupted by COVID), this week, we will start a phased rollout of our new brand! When you arrive on campus, you will notice that new light pole banners are being installed, and they&rsquo;re going up on the Dahlgren and Stafford campuses as well. In [&hellip;]<\/p>\n","protected":false},"author":15651,"featured_media":156342,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[116],"tags":[8853],"class_list":["post-156871","post","type-post","status-publish","format-standard","has-post-thumbnail","category-whats-new-umw","tag-university-relations","entry"],"_links":{"self":[{"href":"https:\/\/webarchive.umw.edu\/eagleeye\/wp-json\/wp\/v2\/posts\/156871","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/webarchive.umw.edu\/eagleeye\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/webarchive.umw.edu\/eagleeye\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/webarchive.umw.edu\/eagleeye\/wp-json\/wp\/v2\/users\/15651"}],"replies":[{"embeddable":true,"href":"https:\/\/webarchive.umw.edu\/eagleeye\/wp-json\/wp\/v2\/comments?post=156871"}],"version-history":[{"count":0,"href":"https:\/\/webarchive.umw.edu\/eagleeye\/wp-json\/wp\/v2\/posts\/156871\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/webarchive.umw.edu\/eagleeye\/wp-json\/wp\/v2\/media\/156342"}],"wp:attachment":[{"href":"https:\/\/webarchive.umw.edu\/eagleeye\/wp-json\/wp\/v2\/media?parent=156871"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/webarchive.umw.edu\/eagleeye\/wp-json\/wp\/v2\/categories?post=156871"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/webarchive.umw.edu\/eagleeye\/wp-json\/wp\/v2\/tags?post=156871"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}